18 March 2009

Wow. Not really subtle.

Ok, I'm sure I'm not the first out there to notice this. I'm sure it's old news. But since I'm the only one who reads this blog, consider it my official comment - however late.

Hershey's must've gone to their agency and said "we want a happiness factory" Then the agency said, coming right up. Hopefully there was some pushback, but in the end it's way too similar. But coke did it better and first.

now the original

neither are examples of compelling content, but at least one is original.

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