Showing posts with label product placement. Show all posts
Showing posts with label product placement. Show all posts

22 January 2008

Clickable TV, the inevitable is here


I knew this would happen. We just gotta make a remote that, like the Wii remote, replaces the mouse. No one wants to have a mouse pad on their coffee table.

03 January 2008

Kudos to Hershey's


In this era of product placement, especially in reality TV "challenges" it can get disgusting. But last night on Project Runway (look she made me watch it) I was disgusted, but respectful. They unleashed the designers in the Hershey's store in Times Square. Inside, there was nary an inch without a logo of Twizzlers, Hershey's, Reese's, etc. So the designers made dresses from logos or, in one case, actual Twizzlers I just think that it's smart. Its not compelling content. Fo' sure. But, if you're gonna do a gimmicky product focused challenge on a reality show, you might as well get as many impressions as you can. So good call Hershey's.